Battlefield Heroes? Never heard of it!

Although EA is continuing the awesome Battlefield franchise, they are doing it very, very differently with Battlefield Heros. In my opinion this is EA’s response to Valve’s Team Fortress 2 due to the similarity in graphics–which are incredible–, however there is one thing that makes Battlefield Heroes different. It is free!

Free? How can it be free?

EA is using a new technique with Battlefield Heroes, namely, a ton of in-game advertising. Intel has had there name plastered all over the place in Battlefield 2142 but this is be different. Since Battlefield Heroes is modern times, there will be tons of billboards with different ads on it, just like a banner ad on a website–except you can’t block it. I’m guessing that EA has built up such a big fan base of the Battlefield franchise, that they would actually make more money from a person who plays 20 hours, gathering ad money for EA as opposed to the same guy buying 2142 and making EA money once, maybe twice if buys Northern Strike. The game will be released this summer and the only way to get will be to download it from EA. I’m predicting some crashed servers.

Yeah, Yeah, Yeah. Whatever. I want some screen shots!